The subject is at the heart of all discussions. The general verdict will be given in the coming days on the open market for online games and the various laws and rules to follow. The battle will rage as to obtain hundreds of available licenses. Following the fall of hearings for French television, this opening will she allow advertising contracts attractive?
For several months now, television and sponsors all kinds of groups closer paris sports or poker online. As we stated in a previous article, the radio station RMC will sign a partnership with the PMU to establish a special radio horse racing. It became an example since we have to expect a major media groups such as barrier, or Pokerstars Bwin. Note that some of these groups, Bwin, is already present in the field of football mainly.
The crisis has severely hit the French television channels. We note a fall of almost 19% for TF1 during the month of January and February 2009. Instead of Canal +, which recorded a 16% surge in its annual report. It is true that with the influx of other means of entertainment, mainly the internet’s number one chain is in crisis.
The arrival of the FIFA World Cup in South Africa will allow TF1 to recover. If one adds to this global event, the opening of the gambling market in France, advertising contracts with groups of paris sports will be up to their expectations.
A new battle promises following the opening of this coveted market. We can therefore see in the coming days, especially during the World Cup football, many advertisements for sports paris, online poker or horse racing!
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