According to EGRMagazine. Com, the group Sportech made a red carpet entrance to the Indian market through the alliance with the Indian gaming Playwin. The Executive Director of Playwin, Ian Penrose says: “India is very populated and has many fans sports historical way. Playwin is an ideal partner because it is already the market leader in online gaming, Indian and enjoys a strong brand significantly. What Sportech offers a good platform to launch products based on games of sport on a lucrative and growing “but leaders remain cautious about market conditions over the next few months, yet they are confident in certainly growing prospects for this sector. Sportech Playwin and takes full advantage by combining the mark of the lottery game and India to establish business sports games to multiple platforms in the Indian market!
Each of the two companies will invest an initial $ 2 million pound sterling to hold 50% shares. The cost of entry as set participation will increase the business! Besides, this new offering will benefit from promotion on several television channels in India.
The company expected that the end of 2009 is full of results consistent with their wishes regarding the transaction vigorous growth of 20% on the annual figure. At year end 2009 results were well represented with a figure that rises to over 18 million pounds sterling.
While developing this new mode such assets until the transaction with the credit card DataCash, its merchants in games when they resume gentle activity level, after a rather quiet summer! Sportech Playwin and is positioned well on the market in India, a country in terms of population second only to China.